FAWNE BERKUN
CREATIVE DIRECTION. DESIGN

A MIRACLE COMES TO TOWN
These gals text, tap and OMG their way into our heart, creating a fresh, young voice to anchor the digital launch of
Sally Hansen’s Miracle Gel.
I love the graphics, the sets, and every silly adorable thing about this this digital campaign. Miracle Gel Nail Polish, "A Miracle Comes to Town" builds on the cheeky, fun spirit of the campaign, but also works hard in communicating the benefits of this new technology to a younger target.
other projects